ATG Sportsbook

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Kambi is a provider of premium sports betting services to licensed B2C gaming operators. Kambi Group plc is listed on First North at Nasdaq Stockholm. Our services encompass a broad offering from frontend user interface through to odds compiling, customer intelligence and risk management, built on an in-house developed software platform. Kambi’s 20 customers include DraftKings, Rush Street Interactive, Kindred Group, 888, Paf, Televisa, LeoVegas, Mr Green and Napoleon Games. Kambi employs more than 600 staff across offices in Malta (headquarters), Bucharest, London, Manila, Stockholm and Sydney.

Kambi Group plc signs multi-channel Sportsbook deal with ATG

Kambi Group has finalised a deal with Swedish horse racing operator AB Trav och Galopp (ATG) for the provision of its multi-channel Sportsbook and services.

The agreement follows a competitive tender process, with Kambi’s track record of excellence in regulated markets, cutting-edge technology and powerful operator empowerment capabilities helping secure its selection.

The multi-year deal comes as Sweden prepares to adopt a new regulatory framework on 1 January 2019, one which will give ATG the ability to complement its horse racing product with a full sports betting offer for the first time.

Kambi believes the addition of its premium Sportsbook to ATG’s popular horse racing and trotting product will deliver a market-leading experience to ATG’s established customer base.

Confirmation of the deal comes after Kambi last month announced the two companies were taking part in final stage commercial discussions.

While the deal will have no impact on Kambi’s 2018 revenues, the partnership is expected to have a moderate effect on income in 2019, but one which will grow in future years.

Kristian Nylen, Kambi Chief Executive Officer, said: “Since launching in 1974, ATG has become a leading brand within its home market of Sweden and is a company which has, over time, built a vast and loyal customer base.

“So as the operator prepares for its next phase of growth in a re-regulated Swedish market, Kambi is proud to have been chosen as ATG’s multi-channel Sportsbook provider and we look forward to forming a strong partnership.”

For further information, please contact:

Kambi Group plc

Kristian Nylen, Chief Executive Officer

David Kenyon, Chief Financial Officer

+44 203 617 7270

About Kambi

Kambi is a provider of premium sports betting services to licensed B2C gaming operators. Kambi Group plc is listed on First North at Nasdaq Stockholm. Our services encompass a broad offering from frontend user interface through to odds compiling, customer intelligence and risk management, built on an in-house developed software platform. Kambi’s 20 customers include DraftKings, Rush Street Interactive, Kindred Group, 888, Paf, Televisa, LeoVegas, Mr Green and Napoleon Games. Kambi employs more than 600 staff across offices in Malta (headquarters), Bucharest, London, Manila, Stockholm and Sydney.

Kambi utilises a best of breed security approach, with guiding principles from ISO 27001. Kambi is eCOGRA certified. Kambi Group plc is listed on First North at Nasdaq Stockholm under the symbol “KAMBI”. The Company’s Certified Advisor is Redeye AB.

AB Trav och Galopp (ATG) is owned by the national trotting and thoroughbred racing associations, 90% by the Swedish Trotting Association (ST) and 10% by Swedish Jockey Club (SG). ATG is proud to present large runner fields every day, all year around to create great racing and interesting betting opportunities. ATG delivers a combination of world class trotting and thoroughbred racing and exciting and entertaining betting. ATG offers betting at a just over 2,000 agents, on digital platforms, as well as on 37 trot and thoroughbred racecourses all over Sweden.

In 2017, almost 20,000 races with betting were carried out with a turnover for the corporate group of approximately SEK 4.2bn.

Through betting, ATG is able to safeguard the long-term conditions of Swedish horse racing. For example, in 2018 ATG will give back a surplus of minimum SEK 2bn into the sport.

Visit: https://omatg.se/ to find out more.

Disclaimer: The information in this press release is such that Kambi Group plc is required to disclose under the EU Directive of Market Abuse Regulation and the Swedish Securities Market Act.

The information in this report was sent for publication on 4 July 2018 at 16:00 CET by CEO Kristian Nylén.

Customers who are not eligible to obtain an ATG account are referred to the gaming operators in their countries. Foreign visitors can play on their country’s respective gaming company while they are in Sweden. This summer, ATG said that its new V64 Xpress competition format would boost its engagement with the winter schedule of Swedish trotting fixtures.

ATG Received Several Warnings Breaching Age Requirement Rules

Recently ATG and Polar Limited, the operating company of Coolbet.com, were warned by the Swedish gambling regulator Spelinspektionen for breaching Sweden’s sports betting rules. In February, it was announced that ATG failed to comply with the legal age rules and accepted bets on a horse ridden by an underage jockey.

ATG reported the incident willingly to Sweden’s gaming regulatory watchdog, explaining all the details of the breach and promised to take the necessary measures to prevent such incidents from happening again. Since then, the operator took action to ensure that wagering on underage competitors won’t happen again.

Before that incident, Spelinspektionen noticed that ATG didn’t display age requirements on some of its ads in the way it should have. Then the operator faced a fine of $175,422 for any subsequent breach. The operator also sent marketing messages to 77 people who had registered in a self-exclusion program and was warned it would pay a fine of $337,980.

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Last month, ATG’s CEO Hasse Lord Skarplöth asked regulators to be less strict towards operators that inform the competent authorities of their own errors. Spelinspektionen has unveiled 46 cases of malpractice in the past two years, of which ATG plays part in four. The wrongdoings include illegal bonus offers and failing to comply with the country’s online casino deposit cap.

ATG With Four Betting Breaches For the Past Two Years

Last month, ATG’s CEO Hasse Lord Skarplöth asked regulators to be less strict towards operators that inform the competent authorities of their own errors. Spelinspektionen has unveiled 46 cases of malpractice in the past two years, of which ATG plays part in four. The wrongdoings include illegal bonus offers and failing to comply with the country’s online casino deposit cap.

A year ago, the Swedish watchdog noticed that the ATG did not display age requirements on some ads in the correct manner. The operator faced a warning about a fine of $175,422 for any subsequent breaches. ATG also sent marketing messages to 77 people available on Sweden’s gambling self-exclusion list and was alerted about another possible fine of $337,980.

Spelinspektionen ruled out that in ATG’s current age breach case, there was no “systematic deficiency” of the operator’s procedures and does not require the issuance of a fine. Although ATG was not penalized, the Swedish watchdog said the error was not minor, hence the official warning to ATG.

Polar also volunteered to inform Spelinspektionen about its failure. Coolbet’s operator said it had offered wagers on fouls and yellow/red card markets, which are forbidden by Swedish law. Polar added that all the unlawful bets were canceled and stakes were returned to players. The operator said that the mistake was a result of a human error and further explained that it has fortified its measure to prevent such occurrences.

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Last year, Spelinspektionen issued a warning and a SEK20m (£1.7m/$2.4m) fine to Betsson after it was alleged that the operator’s sale of vouchers at Pressbyrån and 7-Eleven constituted the sale of games via unregistered gaming agents.

This comes after Sweden’s largest gambling operators teamed up with the country’s online gaming association Branschföreningen för Onlinespel (BOS) to launch a project intended to educate consumers on the Swedish gambling market.

ATG’s case

The case against ATG revolves around an incident from 2 February 2021, when the operator admitted to the regulator that it had accepted bets on a horse ridden by a jockey that was under the age of 18 at the time of the race.

In Sweden, regulations prohibit licensed sportsbook operators from taking bets on the achievements of a participant in a match, competition, or tournament who is under the age of 18.

When ATG informed Spelinspektionen, the operator included all details of the breach and said it would take steps to avoid similar incidents in the future. The operator also said that since 24 February, it implemented new measures to ensure bettors cannot bet on underage contests.

In its evaluation, Spelinspektionen said there was no evidence to suggest the error was the result of “systematic deficiency” in ATG’s procedures and there it would not be assessed as a serious breach.

The regulator did not issue a fine to ATG but did say the error was not minor or excusable and therefore issued the operator with an official warning.

Polar’s case

Turning to the case against Polar Limited, the company behind Coolbet, the Swedish regulator issued a warning over a breach of the country’s betting regulations.

The case against Polar dates back to 9 April 2021 when the operator informed Spelinspektionen that it offered betting on certain match events during the Fifa World Cup qualifier game between Sweden and Georgia on 25 March.

In Sweden, operators are prohibited from taking bets on fouls that could lead to penalty kicks, yellow or red cards in sports contests.

Polar said that the bet types were offered by mistake and as a result, all wagers on such in-game events were cancelled, with the stakes being returned to customers.

The sportsbook operator said that the mistake came down to a human error and went on to explain that it implemented new measures in January 2021 to block Swedish bettors from accessing these types of bets.

In its analysis of the case, Spelinspektionen noted that the operator has strengthened its processes to prevent similar errors in the future.

Spelinspektionen explained that while there was no evidence of a systematic defect in its procedures and the case was not serious, it was neither a minor or excusable error.

Therefore, the regulator did not issue a fine to the Coolbet operator, but similar to ATG, Spelinspektionen gave Polar an official warning.

Both the warnings issued to Polar and ATG come after the regulator announced it will not appeal a court ruling in a case involving Betsson Nordic Ltd earlier this month.

Spelinspektionen won’t appeal Betsson ruling

Last year, Spelinspektionen issued a warning and a SEK20m (£1.7m/$2.4m) fine to Betsson after it was alleged that the operator’s sale of vouchers at Pressbyrån and 7-Eleven constituted the sale of games via unregistered gaming agents.

Under the country’s Gaming Act, it is an offence to sell gambling products through unregistered agents. Therefore, the regulator claimed the operator received unauthorised payments from these sales.

Fast forward to 14 June 2021 and the Administrative Court in Linköping dismissed the fine and ruled that the sale of vouchers did not mean Betsson was supplying games through unregistered agents or receiving unauthorised payments.

In addition to overturning the fine, the court overturned the regulatory boy’s original complaint. Following the court’s decision, Spelinspektionen announced it will not appeal the decision any further

For more information, please visit www.zcg.com.

Kambi Group plc Signs Multi-State Sportsbook Agreement With Affinity Interactive™, Launching Its Online Presence

TA’XBIEX, Malta & NEW YORK, December 29, 2021–(BUSINESS WIRE)–Kambi Group plc (“Kambi”) has entered into a partnership to provide its online and on-property sportsbook to Affinity Interactive™ (“AI”), an omni-channel gaming industry leader, to power AI’s upcoming retail, digital and online sports betting offering, DRF Sports.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211228005185/en/

The multi-year partnership will provide AI with access to Kambi’s best-in-class betting solutions, from compliance provision and odds compiling to customer intelligence and risk management, all built on Kambi’s proprietary software platform.

AI’s significant online and mobile presence, including the iconic, 127-year-old Daily Racing Form, a leading provider of premium data and authoritative editorial coverage to horse racing and sports enthusiasts in North America, and DRF Bets™, one of America’s fastest-growing online and mobile wagering platforms, will enable it to provide Kambi’s technology and services instantly to customers.

Kambi is a leading B2B provider of premium sports betting technology and services to the regulated global betting and gaming industry, with dozens of partnerships across six continents.

The multi-state agreement will introduce the Kambi-powered sportsbook online in Iowa before launching in additional states throughout 2022 and beyond.

“We are thrilled to work with the talented team at Affinity Interactive to provide our leading software to sports enthusiasts across the U.S.,” said Kristian Nylén, CEO of Kambi. “This agreement is an exciting opportunity to showcase the strength of our product and leverage our experience to succeed in the competitive sports betting market. The combination of Kambi’s advanced technology, DRF Sports’ multimedia information capabilities and Affinity Interactive’s regional casino assets makes for an enticing sports betting proposition.”

“This is an exciting time for Affinity Interactive and the sports betting industry, and partnering with Kambi will allow us to capitalize on a number of compelling opportunities and position our businesses for shared success. This is the first step in our strategy of rolling out the DRF Sports brand to online customers for sports betting and iGaming,” said James Zenni, Chairman of Affinity Interactive.

About Kambi Group
Kambi is a provider of premium sports betting services to licensed B2C gaming operators. Our services encompass a broad offering from front-end user interface through to odds compiling, customer intelligence and risk management, built on an in-house developed software platform. Kambi’s 30-plus customers include ATG, Churchill Downs Incorporated, Kindred Group, LeoVegas, Penn National Gaming and Rush Street Interactive. Kambi employs more than 950 staff across offices in Malta (headquarters), Australia, Philippines, Romania, Sweden, the UK and the United States.

Kambi utilises a best of breed security approach and is ISO 27001 and eCOGRA certified. Kambi Group plc is listed on Nasdaq First North Growth Market under the symbol “KAMBI”.

The Company’s Certified Advisor is Redeye AB.
Certifiedadviser@redeye.se
Tel: +46 (0) 8 121 576 90

About Affinity Interactive
Affinity Interactive is an omni-channel gaming industry leader with an expanded suite of casino and online gaming offerings. Combining leading regional casinos in Nevada, Missouri and Iowa with advanced technology, digital and media platforms, and an online betting presence, Affinity Interactive has nearly one million combined customers and is positioned to capitalize on the continued momentum in sports betting and iGaming globally. Affinity Interactive companies also include: the iconic Daily Racing Form, “America’s Turf Authority since 1894” for horse racing and sports enthusiasts throughout North America; DRF Bets™, one of America’s fastest-growing online and mobile wagering platforms; and DRF Sports, which provides fans with exclusive up-to-date sports betting stats, insights and analysis on all major U.S. sports and leagues. For more information, please visit www.affinityinteractive.com, www.DRF.com, bets.DRF.com and www.DRF.com/sports.

About ZCG
ZCG is a leading, privately held, New York based investment firm with approximately $5.0 billion of assets under management across complementary private equity and credit businesses.

Z Capital Partners, LLC (“ZCP”) is the private equity fund management platform. ZCP’s investment philosophy centers on operational value creation and is driven by targeted investment themes, deep sector expertise and strong partnerships with management teams. ZCP Principals have made over twenty-six years numerous investments across industries, including consumer products, consumer food, restaurants, gaming hospitality, manufacturing, media, publishing, metals and business services. ZCP current portfolio companies have worldwide annual revenues of approximately $1.6 billion, sell products in 55 countries, operate 15 manufacturing facilities, and have over 200,000 employees and associates directly and through joint ventures.

Z Capital Credit Partners, LLC (“ZCCP”) is the credit fund management platform. ZCCP invests across a range of credit investments including leveraged loans, private debt, direct lending, and opportunistic stressed credit. ZCCP manages closed and open-ended funds as well as structured vehicles for strategic debt. Developed over twenty-six years, ZCCP’s approach to fundamental credit analysis encompasses proprietary sourcing, sophisticated structuring and comprehensive risk management using the Olympus Fintech SaaS platform.

For more information, please visit www.zcg.com.

Kambi
Investor relations
Mia Nordlander
SVP Investor Relations, Kambi
Mia.Nordlander@kambi.com
Mobile: +44 (0) 7850 910 933
Office: +44 203 318 6279

Media
Andy Roocroft
Senior Content & Communications Manager, Kambi
Andy.Roocroft@kambi.com
Mobile: +44 (0)7518 904178

Affinity Interactive
Jonathan Keehner / Tim Ragones
Joele Frank, Wilkinson Brimmer Katcher
212-355-4449